Up until a few years ago, hiring a personal trainer was considered an elite service. Thankfully, nowadays, it is a very accessible service for lots of people who want guidance over their health and fitness. Also, thanks to the online services that many fitness professionals offer, people can have access to a knowledgeable coach anywhere. That being said, it could be quite daunting to choose the right candidate to hire in this huge saturated market. How do you know that the trainer you are about to work with won’t give you any potentially dangerous exercise recommendations, or that he/she will be able to help you to achieve your goals? Well, to be honest, you won’t know until you start working together, but there are a few recommendations I can give you to vet and select a coach you won’t regret.
Here are the things you need to look for if you are
planning to hire a reliable coach.
Website, Blog, Articles
Does he/she have a legitimate website? Today, a website is like a business card where you can find all of the information you need about the person and the service you are interested in. Without a website there is not enough information and credibility. The website should be easy to navigate and straightforward. Also, you should look up blog posts and articles written by the trainer. This is important for you to understand his/her philosophy on exercise and nutrition. You can start by buying a book, or digital product, made by the trainer and/or download any type of free resource on his/her website. As well, their contact information should be clear and easy to find if you need to ask for further information. You should also expect a prompt response back.
A good online coach doesn’t have to have an educational background in exercise science, but should at least have exercise and nutrition certifications. It is not difficult to get a degree but the most arduous thing is to deliver quality results to every client. As we will see later, experience is what counts the most. Regardless, basic education and an understanding of exercise science and diet principles are paramount if he/she wants to help people become healthier.
Nowadays, social media is a convenient way for people to show who they are and what they represent. So, checking out a potential personal trainer’s social media handles can give you a pretty good idea of how credible they are. Similar to a website, social media platforms such as Instagram, Facebook, LinkedIn and Twitter (to name a few) are an even more important “business card” to show to people. People oftentimes want to create a deeper connection and are going to hire a person that is more than just an online coach. You want to seek out a trainer that not only represents his/her own brand, but also engages with people authentically. For example, an engaging trainer may create a Facebook group to create a community for his/her trainees to interact with one another and promote challenges to keep energy levels high.
Experience and Testimonials
This is one of the most important aspects you need to look for if you want to hire a good coach that is going to help you improve your body and fitness level. Does the person have any successful experience with clients? Can you find enough testimonials and before & after pictures to see if the coach has effective programs? You should be able to find these easily whether it be on their website or social media platforms.
Customized Exercise Programs and Diet Plans
Make sure that your online coach doesn’t use “cookie-cutter” routines with you. You should have an initial questionnaire and consultation to discuss your fitness goals, needs, abilities, and limitations. Every detail should be tailored to your own persona and your programs should be modified, as needed. This should be done on a weekly or monthly basis.
As you begin your search, you may see be a big price difference between in-person personal training (averaging between $70-100 per session) and online coaching (averaging $150 per month). However, it is not always true that the more money you spend the better the service, or the cheaper the product the lower the quality. A new personal trainer will always need to have a discounted rate for him/her to start building a client base. However this doesn’t make him/her a bad trainer. For example, I have offered my services for free! In the digital era, there are so many resources available and opportunities to learn. You can have the support of a professional anywhere in the world and at any price option that best suits you. Today, there are no more excuses to laze around and be out of shape. Hire a professional that guides you through the path of excellence. You are the hero of your own life.
If you are interested in finding out more about a strategy on how to build a better physique, increase strength, and improve your performance. Book a free consultation with Luca now.